As we all know guest posting is great for building backlinks, converting new visitors to your site, and creating a brand. Few people actually do this right. I know you think I am crazy but really I am sane (or somewhat). I want to give away some of my personal strategies for guest posting and what REALLY works.
Ok, so we all know how to get a guest post. Hop over to Myblogguest.com, PostJoint, BlogDash, BloggerLinkUp and start looking for relevant blogs you can write on. Now, here is a key part to this. There are tons of stuff you can outsource on oDesk, but NEVER outsource your guest post there. In fact, write them yourself. Why?
Because, you can make it really personal and this helps with exposure to your blog. If I had a dollar for every strong connection I have with authority blog owners I would have 96 dollars right now. That is worth a ton in the blogging community! I have connections on Facebook, Twitter, Linkedin, ect.
Pitching Bloggers – Getting In Contact
Reaching out to people is really the hardest part. There are a number of ways to get in contact with people. I will provide you with some ways to do it correctly. You can go at this a number of different ways:
Facebook. Like their fanpage and send them a personal message. I would HIGHLY recommend sending them a friend request first. Then pitch them an idea or simply ask them if they need an article on a specific topic.
Twitter. I can hear the groans through the wires, but Twitter is great for connecting with people. You could send them a message on Twitter but realistically people don’t check their Twitter messages. I know I don’t because of the crap loads of spam I get. Instead, engage with them and retweet a couple of their post. Use the mention “@” feature and ask them about a guest post. It works great.
Contact Form. Contact forms are great when the big 2 fail. Sometimes I like to try this first. Fill out their contact form and make sure you put “NOT SPAM” in the subject to increase your chances of them actually opening up your message.
Submit Content They Want
No but seriously, I never took one business class in college, started a business, and just did a lot of reading online. When you approach bloggers online your mindset should be what do you want me to write about rather than here is a premade article I paid 99 cents for and I want a backlink to my site. Here is what they think; oh god another crappy blog post pitch!
God! I hate that and that’s why blogs fail. They don’t think of the blog owner they are posting on. You know what they think about? Themselves and that’s it. Instead take the time to read their blog what do their visitors like? Write an article on that. It’s not about you, it’s about them and providing them with content that is related to their blog.
Yeah I know it might take some research you might have to go to the library or search the internet for some great content. Read this post on getting ideas for great content! But, I want this on my tombstone; it will be well worth it! Again, I have no business background (other than owning a business for 4 years) but understand how to guest post and establish a brand. If you want me to contact some webmasters and write some quality post for you please check out my guest posting blog service.
Just keep the who mindset of what can I do for you, rather than here is shit I made do you want to publish it? I am so tired of getting request for guest post and of course I say yes, but 80% are just basic how to get traffic to your blog articles….AHHHHH! It will take you so much further on your blog then the take, take relationship. I would like to know where you all find places to guest post whether that be Google quarries, networks, ect. It’s alll good in the hood just leave your comments down below.