5 Link Building Tactics To Avoid For Your Blog

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Bad Backlinks
So your excited you got your blog up and running.  Now it’s time to start writing those excellent post.  Your going to be engaging with people and discover how fun owning a blog can be.  If your in it for money can still be fun, just please do something you like to write about.  That’s what I do; I write about blogging, technical stuff, and lizards…lol.  I know interesting mix.

But, anyways I’ve been around the Internet marketing business for 4 years now and let me tell you some ways that won’t get you traffic or boost you in the search engines  I don’t care how appealing they look:

Profile Links:  Adding Paul and Angela’s backlinks are pure junk.  They carry no weight anymore and might have 2 years ago, but now they are useless.

Spun Content:  Any type of spun content that you send to web 2.0 properties, article directories, ect will not do you any good.  Google cracked down on that quite some time ago.

Private Blog Networks – These are horrible and recently Google declared war on them.  So if you see the words “private blog network” run like hell!

Massive Blog Commenting -  This could be anything from using Scrapebox to Xrummer.  Basically, the point here is to have a massive amount of blog comments pointing to your site.  Won’t do your blog any good and Google is also really cracking down on this.

Buying Blogroll Links – Nothing yells out more “PAID LINK” than blogroll links.  Sitewide links including footer links won’t really help you much.  In fact, they’ll probably hurt you in the long run.

I know this is a short list and I was really hoping other bloggers would expand on these to help bloggers steer clear of wasting time.  These are just five methods of link building to your blog I would avoid.  What others can you think of?


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  • http://www.lifeshopemedia.com James

    These all basically fall under the category of link spamming and buying links which Google has been attacking for years. Automating link building sounds like a good idea if you are a newbie, because you can see some sites with hundreds or thousands of links. However, more and more, the spam methods are being shot down, and the ones left high in the rankings are those who go out and find the most relevant links from trusted sources within the niche.

    • Garen Arnold

      yep, It’s good that Google finally cracked down on spammy links. Wonder if those spammy sites will come back though if the blackhatters figure out more loopholes.

  • http://www.aliensmoney.com Qasim

    Hi Garen,

    These are really great tips, it’s important to stay updated to latest Google SEO rules and policies, didn’t know that blogroll links or footer links are not effective any more, I think I have to remove my footer link then. Thanks for the update.

    • Garen Arnold

      Hey Qaslm,

      There are lots of people that think SEO is dead. Just recently algo changes have changed the game completely. I will be making an infographic on this shortly :)

  • http://www.webmaisterpro.com Carl

    I think it is a bit more complicated than that. For sure competitor analysis is very important. If you direct competitor have many profile links, then you should also have. I think diversifying link building strategy is the best way, without limiting it, but for sure buying links is a bad idea.

    • Garen Arnold

      Yep I try to mix up my link building strategies. Profile links aren’t very powerful anymore.

  • http://www.inspiredgiftgiving.com marquita herald

    Great advice. What’s funny is that in the last week all of a sudden I’ve been getting daily pitches to either buy or exchange links. I don’t know what the deal is – maybe these guys are getting desperate. Anyway, other than blog commenting I’ve never even tried any of these methods. I have seen the kind of blanket commenting you’re referring to and I have actually gone to monitoring each comment to prevent that kind of thing on my blog. Informative article, thanks!

    • Garen Arnold

      Hey Marquita,

      I come from the realm of SEO and all to often get emails from someone that has worked with me in the past and decided to hire someone else because they were dirt cheap. After looking through their backlink profile I will just notice all the so called work this expert SEO guy did, which was just basically spamming other sites. A lot of times people will come back to be saying I hired such and such and actually my rankings are lower now; can you help me out. Stay tuned because I got a post on Pagerank that I am sure will get a lot of buzz around the Internet.

  • http://heptagrama.com Tedel

    Relevancy and diversification. I think these are the words to keep in mind in the upcoming months.

    • Garen Arnold

      Hey Tedel,

      I have to agree. I think it’s best to mix up your anchor text a lot and Google will reward you for it.

  • http://www.CherysOnlineGamePlan.com Chery Schmidt

    HI Again Garen, Another Great article :) I did purchase backlinks from revisitors when I first got my blog set up thinking this was the right way to go about things! This Steve guy really made it sound good too. Well from what I could see is all I did was waste my money. I have since learned the importance of backlinking the right way. And you know how I found this out? By visiting sites like yours here.One that tells the truth. you have done a Great job! I will be back. Thanks for all you do Garen… Chery

    • Garen Arnold

      Hey Chery,

      What all backlinks did you purchase? Google hates paid links and anything that has a footprint. The Warrior Forum is notorious for this! I do have an account there, but honestly don’t want any of there backlink packages. I do the SEO myself. I have used crappy services on there before, but I know better now :) I can see a lot of backlink building offers that are pure crap! I do have a service that I am going to promote on there for my guest posting service though :)